The Compasso d’Oro, Italy’s most prestigious design award, celebrated its 2024 edition at the ADI Design Museum in Milan. This year was particularly significant as it marked the 70th anniversary of the award’s founding by Gio Ponti in 1954. The event highlighted both the evolution of design and the increasing focus on innovation, sustainability, and social responsibility in the field.

Our product Plu Umbrella Holder for the Hiro brand was honored to participate in this prestigious event, earning a place in the official Compasso d’Oro catalog and book. This recognition underscores the product’s innovative yet functional design, aligning with the event’s broader celebration of Italian excellence in design and craftsmanship. Being included in the event’s exhibition at the ADI Design Museum further strengthens Plu’s status as a notable contribution to contemporary design.